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Killington’s first Restaurant Week kicks off, Sept 10-14

The Town of Killington is getting local restaurants to cooperate and offer up some truly great deals as the region embarks on its first Restaurant Week. From September 10-14, the town will be showcasing its wide variety of dining options in a very affordable way. A participating restaurant needs only to choose a 3-course menu and assign a price to it. The idea is to create an attractively priced menu that highlights what the particular restaurant has to offer.

Restaurant Week started in New York City in 1992 when that city hosted the Democratic National Convention. It was launched as a lunch only promotion and the 3-course menu price was set at $19.92 across the board. The organizers set out to offer an affordable price so diners would discover what the city had to offer and become repeat customers. Restaurants are notoriously competitive but the original Restaurant Week saw business owners cooperating in a rare example of group marketing. The promotion was a phenomenal success and Restaurant Weeks started cropping up at different times of the year, in many states, and even worldwide.

The principle behind the event always remains the same: offer a price point that is too good to pass up and gain some loyal customers for the future.

As the Director of Economic Development and Tourism for the Town of Killington, Suzie Dundas is very excited about the event. "We did a lot of research about other communities who had done a Restaurant Week and we found that they had a lot of success. We thought it would be a good thing to introduce here because we have so many fabulous dining establishments up and down the road. Our main thing is to let people know that the restaurants are out there and expose new customers to them, which is why we created the event. It's a very relaxed, it will fit in great with the hay festival and the early fall foliage."

The Inn at Long Trail will be participating and visitors will have the pleasure of choosing from a wide variety of items from the pub menu at McGrath's. In fact, Patty McGrath, owner of the Inn says she plans on offering the entire menu for diners to choose from and they will pay only $20 for 3-courses. Patty says, "I am really pleased with the timing of this event. It is sometime a slow period right before foliage starts but I think it is a great opportunity to get some locals and visitors alike to try out some new restaurants." Dundas echoes those sentiments when she says "the event is designed to bring local guests to Killington as they are more likely to become 'regulars.'"

Another participant, Ovations Restaurant, is a hidden gem inside the Killington Grand Resort Hotel. The clientele at Ovations is primarily Hotel and Condominium guests but the food and ambiance will make it worth a special trip up the hill for locals. Executive Chef Greg Lang is offering his acclaimed Misty Knoll chicken breast with tarragon risotto as well as other options as a part of a 3-course menu for only $30.

Executive Sous Chef Eric Rusch says, "we hope to show some locals the great things we are doing up here at Ovations. We are already a favorite amongst our lodging guests and this dining event will allow us to showcase local ingredients and our talented chefs to a broader customer base."

The Birch Ridge Inn, a boutique hotel off the access road that some locals might not have had the occasion to visit, is offering a menu that includes apple and squash soup, seared duck and pecan tart for $30.

The Inn at Long Trail, Ovations and the Birch Ridge Inn as well as all other participating restaurants have significant discounts during this event making it an unmissable opportunity to try a new restaurant. September 10-16 is the week to do it.
For a full list of participating restaurants including some sample menus and prices visit www.discoverkillington.com and go to 'signature events'.